THIRD COLOMBIAN FILM INDUSTRY BULLETIN
A project designed by Proimágenes using methodology of Fedesarrollo.
2. Evolution of Colombian Film Industry
- Attendance at Colombian films during the semester of 2012 dropped by 25% compared with the same period in 2011.
- Phenomenal box office figures (a total of 1,500,000 spectators) for “El paseo” marked the first semester of 2011.
- Attendance during the first semester of 2012 exceeded year-end figures for 2009 and 2010.
- Historically, attendance at Colombian films is higher during the first semester of the year, since major Colombian films are released during the final months of the year and box office figures during the first months of the following year reflect this.
- During the first semester of 2012, this indicator dropped by 64% compared with the previous year.
- In absolute values, attendance at Colombian films during the first semester of 2012 was down by 25% (See Graph Attendance at Colombian Films).
- A constant trend in actual ticket prices has been noted since 2007. The average ticket price during the first semester of 2012 was $8,082 Colombian pesos, or 4.5 USD.
- Neither the advent of 3D films nor the transition to digital projection has not resulted in a rise in average actual ticket prices.
- A constant trend in actual ticket prices has been noted since 2009.
- Generally speaking, 3D animations and GP-rated films are the biggest box office successes.
- During the past five years, one Colombian film entered these ranks: «Paraiso Travel» in 2008.
- To date, “El paseo” continues to be the biggest box office success for a Colombian film.
- A record 1,120,048 spectators attended Colombian movie theaters during the last weekend in June (June 29 – July 2).
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